Sony Electronics Inc. will debut 16 improved BRAVIA Professional Displays – the BZ-P Series – comprised of the BZ40P flagship models, BZ35P enhanced options, and BZ30P core offerings.
Ranging in size from 43-inches to 85-inches and featuring a Deep Black Non-Glare technology, the 4K HDR portfolio is suited for a range of uses in corporate, higher education, retail, and transportation spaces. The thinner options offer crisp imagery and exceptional visibility – even in bright environments.
With a newly updated design, improved installation flexibility, enhanced operability, mindful sustainability, and lower power consumption, the new lineup incorporates a combination of powerful hardware and software capabilities.
“The encouraging feedback to our BRAVIA Professional Displays featuring Sony’s unique Deep Black Non-Glare technology inspired us to innovate further to expand our customers’ creative vision and potential,” said Michael Bell, Head of Home Entertainment, Sony Australia. “We’re proud to provide the pro A/V industry with a choice between 16 revamped displays that strengthen our overall portfolio and combine the most valuable traits inherent to Sony integrated display technology – including pristine image quality, strong visibility, robust integration abilities, and longevity – with an added focus on incorporating the benefits of both hardware and software.”
Picture Quality & Visibility
The BZ40P, BZ35P, and BZ30P BRAVIA Professional Displays all feature Sony’s impressive AI-powered XR signal processing for accurately depicting images, text, and details with realism and vibrancy and offer brightness between 400-700 cd/m2. The full BZ-P Series lineup features a standout Deep Black Non-Glare technology, offering a premium 47%[1] or standard 25% anti-glare, which combined with a wide viewing angle, mitigates glare and reflection, and provides high contrast for a true-to-life picture, even in bright, direct light-filled spaces.
Installation Flexibility
The BZ-P Series of displays are thoughtfully redesigned with installation and integration in mind. The thin, lightweight new lineup features a universal chassis and even, narrow, and uniform bezels with an imbued logo for flawless portrait orientation and videowall setup options. Additionally, new to the BZ-P Series are center Video Electronics Standards Association (VESA) mounting holes that allow for easy installation. The lineup’s 75 and 85-inch models also include in-chassis handles for assistance in transport. Furthermore, when used with Sony’s Device Management Platform (DMP), display provisioning can be done quickly and at scale.
Convenient Usability
Sony’s latest displays have been enhanced to ensure more operational efficiency and compatibility optimised for professional users. The lineup uses a System on a Chip (SoC) architecture that removes the need for an additional set-top box for digital signage and features a new user interface
[1] 52% for the 85-inch model
In Australia and New Zealand, the new BZ40P, BZ35P and BZ30P series will be available from July 2026 (selected models June 2026) through authorised Sony Professional Dealers.